About Outside Insiders

Life is always in motion. The streets you navigate, the trails you explore, the projects you create — every day is full of choices, challenges, and moments that matter. At OI, we design for those who embrace movement, who see possibility in every step, and who value gear that keeps up with the pace of life.

Founded by a veteran with a passion for practical design, Outside Insiders was born from a simple idea: the things you carry should serve a purpose, make life lighter, and help you focus on what really matters. Each piece in our collection is thoughtfully curated for durability, versatility, and style — so whether you’re heading to work, running errands, or chasing a spontaneous adventure, your essentials are always ready.

Being an Outside Insider is more than a label — it’s a mindset. It’s about seeing the world differently, moving with intention, and finding meaning in the everyday. It’s about preparation without overthinking, confidence without pretense, and embracing the unexpected with curiosity and ease.

From city streets to hidden trails, morning commutes to weekend detours, our gear moves with you — reliable, simple, and designed to enhance your journey. We make essentials for life in motion, so you can carry less, focus more, and live intentionally.

Less bulk. More purpose. Always moving.